Residents of Tula visited Cresland

30 October 2011

On October 30 an educational and entertaining campaign "Cresland Treasures" took place in Tula. The city of Tula became the second regional center after Kaluga where the large-scale all-Russian social campaign "Car Seat to Every Child" was carried out. This campaign was initiated by the State Traffic Police Inspectorate to be supported by the "Russian Union of Car Insurers” and NGO "Risk Free Road Traffic".
The nationwide activity "Car Seat to Every Child" is aimed at promoting the scale of using child car seats. Children are the most vulnerable passengers and in motor car accidents they sustain more severe injuries than adults. Car seats can significantly reduce the impact of injuries and fatal injuries inclusive, but, unfortunately, in our country, children seats are used by small fraction of parents. As a result there is a sad statistics. In the Tula region more than half of all children injured in traffic accident are passengers, and among the MVA fatalities children amount to two-thirds (i.e., 10 out of 15 fatalities from the beginning of 2011).
On October 30 from 1 PM till 8 PM in the square in front of "Intercity" shopping center in Tula an educational family game was underweight under the name of "Cresland Treasures». The participants of the quest were families with children. They embarked on a journey throughout the Land of Cresland. The quest consisted of five sophisticated stages. The participants had to answer questions asked by Bunny, Lion and Robotop. Those who gave the right answers scored points. The participants having highest scores were entitled to prizes and gifts at the end of the game. The winners were rewarded in promo trucks. It is here that the visitors to photographs with anchors Bunny, Lion and Robotop. It is here the rest of the audience was shown the advantages of using child seats. The lecturers spoke about the different car seat models, mentioned specificity of these restraining devices for various age groups. Children were given the opportunity to sit inside car seats.
- It was a memorable and picturesque show - shared her emotions a Tula citizen Anastasia, the mother of two prep-school boys. – This was impressive! We have never seen such huge trucks accommodating a cinema theater inside plus a shop to sell car seats. We had fun; the time we spent was great and instructive. I found out why children cannot be carried out in cars without car seats.
Nearly a thousand people visited the area in Tula where the action "Car Seat to Every Child" took place. As many as a hundred families participated in "Cresland Treasures" quest.
- All the people living in Tula and Tula visitors who had been involved in this activity, they understood the idea that transporting children without car seats means to expose them to fatal risk, - said the Deputy Head of the Promotion Department of the Traffic Police reporting to the Ministry of Internal Affairs of Russia in Tula region, Vladimir Migunov. - Of course, the results of this activity held will not be immediate. The main thing was that people learned a lot about car seats, and now their attitude will be more serious towards the safety of children in the car.
In addition to the promo trucks there was a bus parked nearby. This was a bus - a simulator to model situations on "Road safety".Anyone could experience the force the safety belts provided under modeling a collision at 40 km/h. This bus is unique for Russian and it is the 4th in the world. As many as 300 young Tula citizens visited the bus to learn the lesson that fastening seat belts in the car is a must.

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