Media

• Russia fastens its seatbelts 10 June 2013 On Saturday 8 June Moscow’s Sokolnik iPark hosted the Buckle Up Russia! Festival, the grand finale of the huge “Buckle Up!” public awareness campaign. The campaign was organised by the Russian State Automobile Inspectorate, the Russian Association of Motor Insurers (RAMI) and the NGO Road Safety Russia. “Buckle Up!” is the first public awareness campaign on road safety to be mounted on such a scale, with every region of Russia taking part.   Russian history and traditions with a national flavour are at the heart of the campaign, with the aim of appealing to everyone in Russia. Over a period of several... Read more

• “Why We Need Seat Belts” Film Released 31 May 2013 A short training film about why it is essential to always use a seat belt has been shown at several driving schools. The film, entitled “Why We Need Seat Belts”, was shot as part of the “Buckle-Up!” public awareness campaign, organised by the State Automobile Inspectorate of the Russian Ministry of Internal Affairs, the Russian Association of Motor Insurers, and the NGO Road Safety Russia. The campaign organisers created the film especially for learner drivers and taxi drivers.   The film was first shown at the end of May in the ten cities where the main “Buckle-Up!” campaign events are being held:... Read more

• Petrozavodsk buckles up 27 May 2013 On 25 May, a special event held as part of the nationwide “Buckle up!” public awareness campaign began at 1pm in a pavilion on Petrozavodsk’s Kirov Square. Since 20 May, the image of a matryoshka wearing a seat belt has been used to remind nursery school teachers, parents, passers-by, and Internet users in Petrozavodsk of the importance of observing traffic regulations.   The guests of honour at the official opening ceremony included: chief government road safety inspector for the Republic of Karelia, Vladimir Mikhailovich Monakhov, deputy chairman of the legislative assembly, Irina Vladimirovna Petelyayeva, deputy... Read more

• Kaluga’s drivers and passengers learn of the benefits of seat belts. 26 May 2013 An event held as part of the nationwide “Buckle Up!” public awareness campaign began in Kaluga’s Theatre Square on 25 May. The campaign organisers, the city and regional administrations, the worlds of sport, arts and culture, and driving schools were all represented at the official opening ceremony. Among those in attendance were: deputy governor of Kaluga Region, Ruslan Smolensky, deputy head of the Department of the State Automobile Inspectorate for Kaluga Region, Alexei Kholopov, the general director of Road Safety Russia, Vadim Melnikov, the director of Kaluga Region Drama Theatre, Alexander Krivovichev, and Priest... Read more

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